The impact of high unmet medical need on biopharma’s reputation and patient loyalty in German SARS-CoV-2 vaccine market

The impact of high unmet medical need on biopharma’s reputation and patient loyalty in German SARS-CoV-2 vaccine market

The study has many interesting findings that are applicable to other non-COVID-19 TAs with high unmet medical need. We are investigating the circumstances that lead to high patient receptivity to new technologies in terms of mode of action.

Presented by Hochschule Mainz